Los Angeles
Food: Burgers
Price: $$$$
Must Try: The Cougar w/ Sweet Potato Fries
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latimes.com - When it comes to burgers, there’s a new badass in town—all over town in fact. Baby’s Badass Burgers has hit the streets of LA offering connoisseurs of quality burgers a delicious, convenient solution
In Wednesday's issue of Brand X, Elina Shatkin mentioned a new food truck called Baby's Badass Burgers, which is poised to start traveling the streets on Monday. The conceit for the truck is unimaginative and will no doubt play well along the Cahuenga Corridor: fine-looking ladies in tiny shorts and tight tank tops serving up burgers with unfortunate names like the Cougar (aged beef and black truffles) and the Hot Chick (buffalo chicken with blue cheese).
In a recent blog post on Brand X, Krista Simmons writes that although "it's not news that sex sells, restaurants, both mobile and stationary, are capitalizing on their employees' bodies and promoting objectification that is not only offensive but downright disgusting."
I'm not sure why, but somehow the concept itself doesn't offend me from a feminist standpoint. It just makes me laugh. It's other food trucks that should be offended by this rolling sex-and-meat show. I mean, hundreds of budding entrepreneurs across L.A., who are no doubt suffering from post-Kogi delusions of becoming the next big thing on wheels, are spending all sorts of time thinking of unique concepts that might catch fire (dosas, pressed-rice buns, meat-topped fries, Philly cheesesteaks). Then along come the folks of Baby's Badass Burger, who probably woke up one day and said, "Hey, here's a killer idea: Lets get hot ladies to sell burgers in little shorts."
Speaking of Hooters, I have friends who go there "for the wings." And once I went and noticed that the women with the generous breasts and the small shirts seemed to enjoy their jobs. I doubt that the women working in the Badass Burger truck really mind wearing their outfits either, after all they took the job.
I know all about "sexy" work outfits, too, having spent years in a short, tight-fitting dirndl as a bartender at the Red Lion. It wasn't so bad. Probably the grossest thing that ever happened to me was when a man hugged me and told me I felt like a cheerleader. Otherwise, it felt kind of nice to look cute.
Anyways, it will be interesting to find out if the burgers are any good.
-- Jessica Gelt
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Baby’s gets another star from me today….
Since the truck was outside work again, I decided to give Baby’s one last try.
I wasn’t impressed with the sliders last time, so I ordered the “man eater” this time. It was $7.00+tax =$7.70. I guess all the trucks switched over and charge tax as of October 1st! I still think it’s a bit expensive, but since they were promoting the Saw VI movie, I at least I got a free t-shirt.
To my surprise, the burger was really good this time! the patty was cooked well, and has an interesting smoked flavor to it. I ended up polishing off my 1/2lb burger in about 3 minutes! I think its one of the best truck burgers I have yet had.
For the first time since I started my truck fetish I finally feal that I’ve found a truck that lives up to the roach coach style of food!
There’s sushi trucks, taco trucks, indian trucks, you name it! But the ONE thing I kinda missed from all of those trucks is that greasy spoon appeal. Baby’s as you can imagine does burgers, well sliders really, and they sell them in pairs (think boobies). A group of friends, who I have now indoctrinated into the love of the food truck, joined me for a First Friday food truck night. I was not really fealing a burger tonight so I passed by. The wife on the other hand wasn’t really down for Sushi so she was determined to try the burgers. Ordered an Original Beauty with Pig Tails. The sliders were greasy and the patty was barely holding it together, the total greasy spoon package! The Pig Tails were unseasoned curly fries that for the life of me I couldn’t stop eating. I’m not sure if it was intentional but they tasted like they were fried with bacon! Baby’s has been dubbed my wife’s FAVORITE truck. There is not much that will unseat my sushi truck love, but I can say Baby’s was a damn fine burger and I would not hesitate to go back.
Gimmicks aside this is what you would expect from a mobile dining truck, greasy burgers and french fries!